Yvan Rodic

Yvan Rodic also known as Face Hunter was Born in Vevey, a French-speaking part of Switzerland. Rodic (1977-) studied Communication at Polycom Lausanne before taking on copy writing stints for Leo Burnett and Saatchi & Saatchi in Geneva, Brussels and Paris. A born trend-spotter with a natural eye for photography, it was not long before he combined writing for magazines with snapping pictures of people at art events in his then home, Paris. In February 2006, almost casually, he began posting the results online: and just like that, Face Hunter was born.

Widely considered one of the most influential movers and shakers in fashion, his original blog and more recent Visual Diary receive approximately 1 million hits per month. Over this short period, Yvan has been at the vanguard of one of the decade’s most remarkable trends. When he began in 2006, street style blogging was still in its infancy: in part it is thanks to his work that it has subsequently become a phenomenon. As one of those to experience first-hand the insatiable public appetite for a more democratic view on fashion, Yvan found himself caught up in a whirl within the first few months of his website’s inception. With the telling tag line: “Eye Candy for the Style Hungry” above portraits of individual characters with arresting styles, Face Hunter instantly developed a reputation for being one of the most satisfying style destinations online.

The travel invitations poured in and Yvan soon found himself hitting the road to capture new subjects—London, New York, Berlin, Stockholm, Geneva, Zurich, Copenhagen, Reykjavik, Oslo, Gdansk: the destinations were endless. In 2007, after three years in Paris, Yvan decided to take up shooting full time and decamped to London to facilitate his journeys.

For more information visit his website.

 

all pictures from Yvan Rodic