ALEXA CHUNG has turned creative director, as well as muse,
for Superga's latest campaign.
Apart from being given the theme of "Go Create", the
Vogue cover girl was given free rein on the
Miami-based shoot - styling the sneaker label's spring/summer 2012
collection with items of her own choosing. Set in Miami, the
campaign was photographed by Guy Aroch - who has previously
photographed Lily Cole, Linda Evangelista and Blake Lively.
The campaign is set to launch this Thursday. We're guessing there will be lots of "schoolgirl meets grandma and a skanky older brother” looks involved.
vogue.uk
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